Product Update- Introducing DMC VisionTrace
Creative Optimization is a vital aspect of any digital marketing campaign. Understanding which elements of your creative garner the most attention and engagement from your audience can help determine the…
Examining Your Campaign’s Performance with DMC
The campaign optimization module in DMC’s product suite provides important insights that can help you understand and improve your campaign’s performance. For example, you can uncover insights about which interest…
Optimize Your Campaigns Using the DMC Bid Adjustment Engine
Facebook is synonymous with social media. It continues to be a favourite with marketers for its comparatively low acquisition cost and its 2.7 billion monthly active users, the largest among…
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[Webinar Series] Introducing the Dentsu Marketing Cloud Campaign Manager
The Dentsu Aegis Network Data Science’s team of South Asia (the team that brings you the Dentsu Marketing Cloud – a more enhanced ecosystem that includes DAN Data Labs) expanded…